| art director
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Farmers Insurance

Farmers Insurance needed a fresh way to communicate the values of a variety of their insurance products. They wanted to tell stories that were clear, informative but also engaging.

We created an animated world that not only had a distinct and fun brand identity, but also enabled us to create big ideas without a Hollywood budget. It's been so successful that the brand team had to add a whole new section to their guidelines. 

Video, Digital banners, Facebook Ads, Landing pages
Role: AD | Team: CD: Cat Penfold, AD: Lauren Daloiso, CW: Jeremy Arkin

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Under One Roof

Under One Roof

Few things are sexier than the phrase, "bundling insurance services". But we thought we'd crank up the steam and create a tantalizing visual demonstration of insurance policies uniting as one. We bent time and space with a Mad Magazine back cover concept that not only merged the image, but had a headline that resolved with a call to action.

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In An Instant

In An Instant

Life can come at us fast. That's true for both the good and the bad. Most people think that nothing bad could happen to them, but reality is, disasters don't discriminate. This campaign tries to literally shake people into realizing that all it takes is a second for their world to come crashing down.

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Hazards

Hazards

Bunkers, sand traps, water hazards; we try to avoid them at all costs. Inevitably, we end up in one. This is true not only on the golf course, but in everyday life. We can’t stop these unforeseen hazards, but we can help you prepare for them.

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Ask A Local

Ask A Local

Local Farmers agents have inside scoop that can make the difference between just another insurance plan, and the right coverage for you.

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